We’re all visually wired.
During an average website visit, users only read 28% of the words.
This means that only 28% of your message is being delivered-unless you use an explainer video.
Considering that we are all visually wired and engaged to signs, graphics, colors, images, etc, keep the momentum and engagement going with visual stimulus.
The bigwigs at MIT have shown that 50% of our brain is involved in visual processing and 150 milliseconds is all it takes for us to understand a visual scene.
It is time to leverage what you know about the brain to your marketing advantage.